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Wall Drug Store: An Oasis for Sturgis Rally-goers

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When the summer heat has you beat on your way to or from the 81st Sturgis Motorcycle Rally in Sturgis, SD, Wall Drug Store is your personal oasis to relax and recharge before you hit the road again! Our folks have been welcoming motorcyclists to our store in Wall, SD for decades –dating back all the way to the very first Rally! Conveniently located along I-90, our location couldn’t get any better, just miles away from the scenic Badlands National Park, under an hour away from Rapid City, and less than 80 miles away from the famed town of Sturgis.

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How Many Miles to Wall Drug? A guide to must-see attractions near Wall Drug Store

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If you’ve ever driven down I-90, there’s no question you’ve seen just a couple billboards for Wall Drug Store along the way (or more than you can count)! Wall, once referred to as the “geographical center of nowhere,” is quite literally the epicenter of fun in Western South Dakota.

No matter where your adventures take you, Wall, South Dakota and the surrounding areas are an adventurer’s dream, with more opportunities for fun, new experiences, and excitement than you could possibly imagine. With so much to do and, often, limited time to spend in the area, it can become quite overwhelming deciding what to do. So – to save you the hassle of pining over the best places to visit, we’ve put together our list of the top must-see sites and attractions in the area.

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Wall Drug Store : Celebrating 90 Years

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We're celebrating 90 years of business here at Wall Drug Store in 2021! Come join us as we take a look back on the last 90 years in the inaugural installment of The Backyard Bulletin!

How did a 24x60 drugstore in 1931 located in “the geographical center of nowhere” grow to a world-famous, 76,000 sq. ft. roadside attraction? A simple idea took root: offering free ice water to road weary travelers. But how did this all come about?
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